
Gucci recently announced their launch of “Gucci Collector: Presented by Christie’s”, the very first Gucci-certified online destination for appraising vintage Gucci finds. Brining together the House of Gucci with the skilled expertise of the established Christie’s auctioneers – this service is offered for Gucci enthusiasts and collectors around the globe. This service is the perfect way for impassioned collectors who want to learn more about their vintage treasures, both in provenance and worth, and is destined to become the ultimate resource for vintage and interested novices alike.
Since January 18th, 2010, the free service will be offered on a dedicated section of the Christie’s website which is accessible both via gucci.com and christies.com. The customized section, which allows owners to upload photos of their vintage items and to submit an appraisal request, is the first single fashion house specialization to be featured on the auctioneer’s site. Within a 2 to 4 week period, “Gucci Collectors” will receive an auction estimate, prepared by Christie’s Director of Fashion and Textiles, Patricia Frost and her team of costume specialists in collaboration with the Gucci Archive Department.
The first of its kind – this really brings together the notion of history and vintage heirlooms with the reach of modern-day technology and capabilities.
