ABSOLUT VANCOUVER

Test User • 12.04.2009 • CULTURE

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Recently, ABSOLUT unveiled their new, limited-edition bottle titled ABSOLUT Vancouver, designed to embody Vancouver and support its local arts community. Helmed by local illustrator and graphic artist Dougals Fraser, up to $120,000.000 from the bottles proceeds will go towards a new Vancouver based arts initiative. The bottles design, created to reflect the uniqueness of Vancouver, features a bold, yellow and blue seaplane soaring above Vancouver’s skyline. ABSOLUT Vancouver is the first Canadian city to join the brands exclusive city-themed bottle portfolio, following in the steps of ABSOLUT New Orleans (2007), ABSOLUT Los Angeles (2008) and ABSOLUT Boston (2009).

“Vancouver was a natural choice for ABSOLUT’s next city-themed bottle,” said Kelly Kretz, Senior Brand Manager for ABSOLUT vodka. “In addition to being globally recognized as an exciting, cosmopolitan and naturally stunning Canadian city, Vancouver is a hotbed of cultural and creative talent, which ABSOLUT is very proud to support.”

ABSOLUT Vancouver retails for $25.95 and is available exclusively in British Columbia.

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One Response

  1. Malcolm! I stumbled upon your article about the Absolut Vancouver contest, and wanted to drop a note and say hi. I’m one of the five finalists, and it’s been a blast so far. If you want to write more about one or more of the finalists, you now have met one of them :) I can provide you with lots of stuff to write about.

    Cheers,
    David

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